Educational institutions have the opportunity to empower their students not only with knowledge, but also with the tools to make their achievements visible. This is where LinkedIn for your students becomes a powerful tool. This article will guide you on the importance of implementing Digital Credentials in your educational institution and how your students can maximize their professional visibility by sharing these achievements on professional networks such as LinkedIn.
What are Digital Credentials?
The digital credentials are verifiable, digital, portable representations of skills, knowledge, or competencies acquired by an individual. These credentials may include: Professional titles, certificates, Micro-certifications e insignia that certify a specific achievement and that, when shared on social networks such as LinkedIn, increase the student's visibility and credibility.
Why Share Digital Credentials on LinkedIn?
When you visit LinkedIn, you'll notice that more than half of users have added digital badges to their profiles, as well as sharing their achievements that way. Digital badges are the best way to display certificates and badges. They provide a quick method to manage and verify achievements online. LinkedIn has revolutionized the way we present ourselves online by promoting a professional-oriented social network.
With more than 850 million users worldwide, the platform has become the professional showcase par excellence, now being an essential complement to the classic CV. Adding digital diplomas and Micro-certifications further reinforces LinkedIn's impact on the professional future of its users.
What exactly is LinkedIn for?
LinkedIn is a professional social network that allows its users to connect with colleagues, search for jobs, establish professional relationships and, most importantly, showcase their achievements and skills.
The platform is used to build a professional online presence, learn new skills, and explore career opportunities. In short, LinkedIn is the essential tool for any professional looking to advance their career.
How do Educational Institutions benefit from their students posting their Digital Credentials on LinkedIn?
When students share their digital credentials on LinkedIn, your institution gains several key benefits:
- Greater visibility and recognition: Each shared credential acts as a mini-advertisement for your institution, increasing its presence and reputation in a global professional network.
- Attracting new students: Visible credentials on LinkedIn profiles can motivate prospective students to enroll in your programs by seeing the value and credibility you offer.
- Strengthening academic reputation: Showing that you use advanced technologies to certify academic achievements highlights your institution as innovative and high quality.
- Organic advertising generation: Credentials shared on LinkedIn can be viewed and commented on by a wider network, amplifying your institution's reach and promotion.
- Collaboration Opportunities: A strong presence on LinkedIn can facilitate partnerships with other institutions and companies, benefiting your students and programs.
- Evidence of results: Digital credentials serve as tangible proof of your programs' success, improving your institution's perception and impact in the educational market.
Overall, by implementing digital badges and encouraging your students to share them on LinkedIn, you boost the visibility and prestige of your institution, attracting new students and establishing your institution as a leader in educational innovation.
How do your students benefit from sharing their Digital Credentials on LinkedIn?
Sharing digital credentials on LinkedIn offers several advantages for students:
- Greater professional visibility: Digital credentials make accomplishments more visible to recruiters and employers, increasing your chances of being noticed.
- Increase in profile interaction: Profiles with digital credentials receive 15% more interactions, which can translate into more job opportunities and professional connections.
- Improved search ranking: Digital credentials help improve LinkedIn search rankings, making it easier for recruiters to find students.
- Demonstration of specific skills: They offer clear and verifiable evidence of skills and achievements, making students stand out from other candidates.
- Strengthening the professional profile: Adding digital credentials enriches the profile, showcasing not only formal education, but also additional skills and achievements.
- Access to exclusive opportunities: A prominent profile can open doors to job offers, scholarships and mentoring programs that are not available to less visible profiles.
- Social validation: Digital credentials provide validation of achievements, reinforcing the student's credibility and confidence in their professional career.
Overall, digital credentials on LinkedIn allow students to stand out, increase their visibility, improve their job opportunities, and build a strong professional network.
Benefits of increased engagement on LinkedIn through Digital Credentials
Engagement on LinkedIn translates into more connections, increased visibility, and better job opportunities. By sharing their digital credentials, students not only showcase their achievements, but also stand out on a crowded platform. This allows them to differentiate themselves and open doors to new career opportunities.
LinkedIn for your students: opening doors with digital credentials
Digital credentials are more than just recognition. They are the key to opening new doors in the professional world. By sharing these achievements on LinkedIn, students demonstrate their commitment to their professional development, attracting the attention of potential employers and expanding their career opportunities.
Acreditta: The easiest way to create a shareable credential on LinkedIn
Acreditta makes it easy to create and manage digital badges that your students can easily share on LinkedIn. The process is simple: your organization issues the digital badge, students receive it by email, and with one click, they can add it to their LinkedIn profile or share it on their feed.
Plus, you can track the performance of your digital badges and see how many people have shared them on their profiles. It’s certainly the simplest and most user-friendly user experience on the market that brings all the power of LinkedIn to your students.
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Don't wait any longer! Create a free account on the Acreditta platform and start boosting your students' professional future. For more information, contact us at info@acreditta.com.
