Create a digital badge

Use Digital badge to recognize skills, non-formal learning experiences, proof of participation, achievements, and professional projects. Complete the metadata described below; only fields marked with an asterisk (*) are required.

Basic information

  • Badge name (*): concise, direct, and clear about the accreditation that originates the credential.
    Example: Project Management Course, 2023 Salesperson of the Year, Speaker at the ABC Congress.
  • Description (*): describes the earner’s profile as a result of completing the accreditation. Maximum 500 characters. It’s suggested to start with: “The credential holder is able to…”.
    Example: The credential holder understands the importance of project management and has a general knowledge of the SCRUM methodology. They are able to guide a team through the SCRUM sprint cycle, assigning roles, tasks, and responsibilities for product development.
  • Skills: skills the earner developed. Type a few letters and the catalog will suggest related options; if a specific one doesn’t exist, type it in full and press ENTER. Use 2-3 keywords per skill.
    Example: Creativity – Ideation – Brainstorming, instead of “using different methodologies to generate ideas as a team”.
  • Image (*): PNG format, minimum size 400×400 and maximum 1200×1200 pixels, maximum 10MB.

🔎 Note: the minimum square-image requirement of 400×400 — a rectangular logo or one with small text becomes illegible at the reduced size the badge appears at on LinkedIn.

Detail and evidence

  • Criteria (*): requirements the earner had to meet. Write them with a verb in the infinitive. At least one requirement. Use Add requirement / trash icon to manage the list.
    Example: Complete at least 80% of the course, Pass the exam with a grade above 7/10, Present an application project evaluated with a grade above 15/20.
  • Standards: legal, educational, methodological, corporate, regional, or international frameworks the credential is based on. Complete the name and link for each one.
    Example: PMBOK version 7 — https://www.pmi.org/pmbok-guide-standards/foundational/pmbok
  • Link with more information: link to a public space with information about the program (course, event, or organizing company). Generates traffic to your organization when the earner shares their credential.

Administration options

  • Credential language: the language of the earner’s experience (Spanish, English, or Portuguese). The metadata should be written in the same language you choose here.
  • Add tags: credential categories according to your organization’s recognition map.
    Example: Continuing Education, Faculty Training, Institutional Recognitions, School of Innovation.
  • How to earn this credential?: phone number, email, or link so an interested person can get in touch and register for the program.
  • Select supporting document: the PDF proof-of-completion template the earner will be able to download (create it beforehand in Certificate design).
  • Allow multiple issuances of this credential to the same earner: enable this if you need to recognize the same achievement more than once to the same email.

Publish or save

  1. Publish badge — creates the credential and leaves it ready to issue.
  2. Save as draft — saves your progress so you can keep editing. You won’t be able to issue with it until you publish it.

The more complete the information, the higher the quality of the credential.


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